CREATIVE
SPACES

City of Melbourne

Brand • Campaign • Environments

Creative Spaces Guild is a joint initiative of the City of Melbourne and Creative Victoria, working to encourage creative connections and enliven the local neighbourhood with collaborative shared spaces. Design Democracy developed branding and signage for the site and associated gallery spaces.

We developed a graphic patterning system that explored the melding of the two existing City of Melbourne Creative Spaces and Guild brands. These linear and organic forms were then applied throughout the site as both wayfinding and decorative elements for gallery spaces.